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At the heart of the Assos Speed Club is a passion for cycling that transcends borders, bringing together riders from all corners of the world. This global community thrives on shared experiences, celebrating the culture of cycling through rides that connect people and create lasting memories.
One such ride took place in sunny Encinitas, where members of the Legion LA, Miami Blazers, and ATX Outlaws converged to join local shop riders and friends of Almsthre. With the generous support of SRAM Road and Magna Hydration, the event was a true celebration of cycling and community.
The day began with a warm welcome at Queen Stage Coffee, where riders fueled up with delicious pastries and coffee. Energized and ready, the group set off for a 43-mile ride. The route offered a mix of coastal views and foothill climbs, with a total of 3,018 feet of elevation gain. The ride started along the coast, meandered through the scenic foothills of San Diego, and eventually looped back to the coast.
After the ride, the group gathered to unwind and share stories over beers and sandwiches, reflecting on a day well spent on two wheels. It was more than just a ride; it was a testament to the power of cycling to bring people together—whether they’re locals or part of the extended family of those who love to "do."
In true Assos Speed Club fashion, the event was a perfect blend of challenging riding, great company, and a deep appreciation for the culture of cycling. It’s rides like these that remind us why we love to ride, and why being part of the global cycling community is so special.
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Cadence Cyclery Encinitas recently had the privilege of hosting PAS Normal Studios for their Mid Summer 200K ride. Regardless of your opinion of the PAS brand, there is no denying one thing. Between their US-based youth cycling program and now this group ride, they are here to impact the cycling community for the better. And they have some deeply passionate people working hard to make it happen. We are looking forward to more of this and hope to aid in their efforts however we can.
I’ve always believed that having a plan is good, but being flexible is even better. Our recent trip to Montana proved that point in the best way possible.
The inaugural Belgian Waffle Ride Montana didn’t just arrive in Bozeman—it kicked the door down, left tire tracks through the living room, and poured a cold recovery beer on the way out. Set against the breathtaking backdrop of Montana’s vast gravel playgrounds, the first-ever BWR MT delivered a day that tested the sadists of the saddle and gave us the “Hell of the Bozone” in all its glory.
